Jordan Peterson has signed up with the Creative Arts Agency. CAA is a big lefty media company which represents famous names like Joe Biden, Lady Gaga, Tom Cruise, Brad Pitt, Jennifer Lawrence and David Beckham. Peterson is officially a CAA speaker who you can book on the CAA website. CAA has a "social responsibility" page with the kind of attitude that Jordan Peterson got popular for opposing:
Diversity & Inclusion
More diverse voices, from diverse backgrounds, provide a richer and better experience for audiences worldwide. CAA has long focused on ensuring that historically underrepresented groups within the talent community are assured equal opportunity for success. To this end, we have created events, workshops and conferences to help generate opportunities – and address the challenges – for emerging and established talent; conducted research and reported findings on the correlation between diversity and business success; focused on increasing the diversity of our own client base; and advocated directly with marketplace buyers on the value of diverse voices.
In case you don't know what Peterson used to say about ideas like these, here's an example:
Jordan Peterson - Diversity, Inclusivity & Equity. I'll transcribe the first 16 seconds of the video:
And here are the hallmarks I think of the pathological left. I think that if someone is pushing this quaternity on you then you should be very suspicious of them in every possible way, and you should resist it as much as you possibly can.
On screen you can see a slide with the "quaternity" he's talking about. It reads:
The Unholy Trinity (plus one)
- White Privilege
It also has an image labelled "EQUALITY vs EQUITY" with some people (drawn as not much more than stick figures) with their arms raised, and it has a "DIE" bullet point nested under "EQUITY" on the list of 4.
Less than a year ago, Jordan Peterson was a vocal opponent of diversity, inclusivity and equality propaganda. He said to resist it as much as you possibly can. Now he's signed up with a lefty agency with a hallmark diversity and inclusion statement.
Before publicly signing with CAA, Peterson tweeted that:
If confirmed Kavanaugh should step down.
This extreme-left, partisan statement alienated tons of Peterson's fans. The complaints were so vocal that Peterson wrote a long semi-apology, semi-retraction that made excuses.
This all goes to show that Jordan Peterson should not have been invited to the Objectivist Conference. (The link is the video I made analyzing the conference video and arguing that he shouldn't have been invited.)
Previously I had criticized Peterson as an intellectual: for disinterest in addressing criticism, for his new book being lightweight crap full of bullshit appeals to "science", for his mistaken views on antidepressants and for being a second hander. I also liked some of his work and wrote some positive things about him, so it's a shame that he's betrayed his former self that I partly liked. My favorite Jordan Peterson material is his psychology lectures, particularly the analysis of The Lion King and Pinocchio.
Hat tip, Roosh. I found out about the CAA deal from Roosh's podcast. The podcast also gives a good summary of what happened with the Brett Kavanaugh tweet. Roosh says that working for CAA basically means having a handler who tells you some things you can't say, and in return you get to make more money.